One of the major issues on e-commerce platforms that sell e-coupons and offers are the cluttered items. There are thousands of similar deals listed and the user is completely lost through in the process. There are also single vendors selling multiple deals in different categories. Our mission was to eliminate the clutter and organize the information and process flow to basics.
The solution was a minimal category scroller on the top that would allow the user to simply browse through the main categories on the platform. Another major change was a modular card system to showcase each deal. So the design stayed consistent across all devices.
The design was finally delivered with a complete tool kit that would allow them to add, modify of update their website consistently.
